Wholesale

    Seize retail growth opportunities.

    We provide ongoing access to
    capital, so you can fund production
    without putting a strain on cashflow.

    Get started
    Women packaging prduct

    Trusted by 4,000+ sellers worldwide

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    Capital to help land your
    products on more shelves.

    Pre-PO financing

    We bridge the cashflow gap from production through to retailer payment. Our funding isn't tied to specific orders - we send cash directly to your bank to use as you see fit. We can replace your invoice financing provider or work alongside them to provide complete coverage.

    Higher funding limits than ABLs

    Access more capital at very competitive rates. Our underwriting process focuses on your performance, not your asset base, giving us the confidence to offer higher limits than traditional options can.

    A long-term growth partner

    Get ongoing access to capital, so you can scale production without putting pressure on cashflow. Having financed thousands of brands, our team can provide insights and support beyond just capital.

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    Want to learn more?

    Speak to our financing experts

    Transparent, flexible terms

    Pay back the financing amount, plus a single fixed fee, in set weekly or bi-weekly installments. There are no hidden payments beyond that. Choose what works best for your cashflow.

    Limited risk

    We don't secure against your inventory like an asset-based lender (ABL) would. We don’t require a personal guarantee like a bank would. We don’t take an ownership stake like equity financing does.

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    A hassle-free process

    We understand your need to act quickly once retail opportunities arise. Our underwriting process is quick and comprehensive, eliminating lengthy paperwork and drawn-out reviews.

    Don’t just take our word for it.
    We’ve funded 4,000+ brands.

    Rated 4.8/5 based on 300+ reviews.

    Showing our 5 star reviews at Trustpilot.

    Five star rating

    We worked with Richard and Anne at…

    We worked with Richard and Anne at Wayflyer and they provided excellent customer service. They provided us with financing options that met our business needs. During the entire process, they acted very professionally and efficient. Highly recommended.

    Author avatar
    Joey Bradshaw16 Apr
    Five star rating

    The communication and easy of working…

    The communication and easy of working with Kane and the team makes getting funding easy and quick!

    Author avatar
    Kate Arsenault15 Apr
    Five star rating

    We have had the pleasure to work with…

    We have had the pleasure to work with Alyssa at Wayflyer and I have to say Alyssa is on the ball in every respect. Alissya's communication is clear, concise and gets back to us within 1 day sometimes same day. When we had questions about our account Alyssa addressed them thoroughly and with efficiency. Alissa is a credit to her profession and asset to the wayflyer community. We are very happy with our service and we will continue to use Wayflyer services part and parcel because of the outstanding service we have received thus far. Shaun Shienfield, President Found Golf Balls Limited

    Author avatar
    Shaun Shienfield15 Apr
    Five star rating

    Great service and very professional

    Great service and very professional! This is the go to place for revenue based financing!

    Author avatar
    Michael Michael14 Apr
    Five star rating

    Flexible Options - So Helpful!

    I love that Wayflyer provided a few options to reach my desired interest rate and maintain a lower remittance amount. We were able to structure a financing that works perfectly for my company in the near term.

    Author avatar
    Bonny Riddle10 Apr
    Five star rating

    A true start up partner!

    Reliable, agile team and very clear process. Wayflyer is the way to go!

    Author avatar
    rodolfo aldana08 Apr
    Five star rating

    Excellent Partner for Amazon Sellers

    As an Amazon seller, access to fast and flexible funding is crucial to keep inventory flowing and seize growth opportunities. Wayflyer has been an absolute game-changer for us. From the start, the application process was incredibly straightforward and fast. No endless paperwork or confusing requirements—just a clear, data-driven approach that made it easy to get approved. What really impressed us were the fair terms and complete transparency. No hidden fees, no vague conditions—everything was clear and aligned with our cash flow needs. Their team is also friendly, responsive, and genuinely wants to see their clients succeed. Wayflyer has helped us scale faster and stay ahead of Q4 demand. I highly recommend it to any eCommerce business looking for a trustworthy cash advance partner.

    Author avatar
    Yury G02 Apr
    Five star rating

    Wayflyer is awesome

    Wayflyer is awesome - especially enjoy working with Kane! They are quick, efficient, and reliable. Very responsive and truly a great partner to scale your business with.

    Author avatar
    Joshua Eichel25 Mar
    Five star rating

    Great experience!

    We've been working with Wayflyer for two years and have had a great experience. The application process is easy, customer service is quick and supportive and the rates are fair.

    Author avatar
    Kate Arsenault11 Mar
    Five star rating

    Wayflyer has been fantastic to work…

    Wayflyer has been fantastic to work with over the last few years. They have helped up finance the growth of our ecommerce site considerably over the last few years. Our account manager (Dara) is very professional and easy to work with.

    Author avatar
    stephen Deasy07 Mar
    Five star rating

    Wayflyer has been an incredible partner…

    Wayflyer has been an incredible partner for our business! Their funding process is fast and straightforward, allowing us to focus on growth without worrying about cash flow. The fees are reasonable, and their support team is always responsive. Thanks to Wayflyer, we were able to fund our inventory purchases seamlessly and scale our operations. Highly recommend them to any business looking for flexible and reliable funding solutions!

    Author avatar
    Kay Wen05 Mar
    Five star rating

    Wayflyer has offered some excellent…

    Wayflyer has offered some excellent terms to my clients, and the team have an excellent customer service focus. Thank you Katie, Sean, Hannah & Marc!

    Author avatar
    Declan Burton-Clark27 Feb

    Apply in minutes.
    Access capital in hours.

    1. Speak with our Wholesale team

    Our financing experts will guide you through the process and help structure a funding solution for your specific needs.
    Clock Icon2 MIN

    2. Securely share your financials for review

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    Our underwriting team will assess your historical financials and forward-looking projections, then send you tailored offers to choose from.
    Clock Icon10 MINS

    3. Select an offer

    Choose a financing offer that works best for your business. Once approved, we can send the funds to your bank in as little as 24 hours.
    Clock Icon24 HOURS

    Are you eligible for financing?

    $250,000+ annual sales

    6+ months in business

    6 months

    Sell in a brick-and-mortar store

    Operate in a supported country

    UK, Spain, USA, Belgium, Ireland, Germany, Canada, Australia, Sweden, Netherlands