Amazon
Fuel your marketplace growth.
We give top sellers more capital than
anyone else, and scale those
advances as you grow.


Trusted by 5,000+ sellers worldwide
When opportunity knocks on Amazon,
our financing answers.
Frequent, reliable funding
Get reliable access to appropriate funding amounts at the right time. As your Amazon business grows, so does your available capital, with top-ups along the way.
Transparent terms with bi-weekly repayments
Pay back the financing amount, plus a single fixed fee of 5-10%, in set bi-weekly installments that align with your Amazon disbursement schedule and keep your cashflow healthy.
Fast, data-led decisions
Get capital in hours, not weeks, so you can seize every opportunity. Our technology helps us assess your business quickly and comprehensively, eliminating lengthy paperwork and drawn-out reviews.
Get a financing offer today
It takes less than 10 minutes to submit an application.
No personal risk
We don't require you to sign a personal guarantee or take any ownership stake in your business.

Unrestricted cash
We send cash directly to your bank account to use as you see fit. Funds aren't tied to specific inventory orders.
A trusted growth partner
As the highest-rated provider of Amazon financing, backed by world-leading financial institutions, we've helped thousands of sellers scale their business. Work with a capital provider who truly understands the space.
Don’t just take our word for it.
We’ve funded 4,000+ others.
Rated 4.8/5 based on 300+ reviews.
Showing our 5 star reviews at Trustpilot.
Perfect for busy startups
Wayflyer is easy to work with, transparent in their procedures, quick with contract deployment and fund transfers, and seamless with their payback process. Apply, get the funds, and forget about the rest. The perfect solution for a small business.

Funds in under a week
Wayflyer is by far the most easy to use and straight forward lender we've used. Like we're talking funding in less than a week. Also shout out to our account manager Harriet for just being so on the ball and responding to emails extremely quickly. Couldn't be happier with this service.

easy and competive pricing
Easy process and beat shopify rates

Closed another deal with Wayflyer with help of Harriet
Have been working with Harriet on our latest round of capital & closed the deal today. She was very helpful along the way, kept our goals in mind, & didn't get frustrated with too much back and forth haha I'm a repeat client of Wayflyer & plan on sticking around for a while!

Our company loves Wayflyer!
Our company loves Wayflyer! We have been working with them since 2023 and every step/ process has gone smoothly. The team is very responsive, the terms are fair and this relationship is helping us grow our company! We look forward to continuing our relationship with Wayflyer!

Highly Recommended!
We're using Wayflyer's wholesale product and the service has been incredible. The team is responsive, the deposits are quick, the terms are fair, and it was a pain-free process. Great option for growing brands and businesses and a company we'll continue to use in the future. Highly recommend!

Great inventory financing partner
It has been a pleasure collaborating with Wayflyer as they offer a great service for inventory financing. Special thanks for Emma who has been super helpful!

Cracking team + product.
The team have been incredibly professional and responsive throughout the process. Combine that with an intuitive and easy to understand product and you've got a winning proposition.

I'm happy to be working with Wayflyer…
I'm happy to be working with Wayflyer (Peter Paul). Wayflyer is easy to work with and offers decent financing rates.

Our Finance Partner for Life!
Kane and the entire team at Wayflyer have been great to work with. We just took on our second disbursement (1.5x the original one), with favorable terms, and are excited to deploy that to scale our inventory to meet demand. We look forward to working with them for many deployments to come!

Great service and rates!
They offer very fair rates! Peter Paul is very kind and helpful. I have been approached (as everyone can imagine) by dozens of finance companies, but Wayflyer always has the best rates and best service. Thank you for helping my business to grow!

Amazing service - Paddy is a star
Amazing service! Have to give a massive shut out to Paddy! Made it an incredibly seamless and pleasant one, which isn't always the case. Super glad to have been connected and excited to get started with Wayflyer. But Paddy 😮💨 - he's the man, made everything very easy. Hopefully Wayflyer is as friendly as him! Drew

Apply in minutes.
Access financing in hours.
1. Tell us about your business
2. Securely connect your platforms

3. Select an offer
Are you eligible for financing?
$10,000+ monthly sales
6+ months in business

Sell physical products
Operate in a supported country

Get a funding estimate in seconds
We offer flexible financing from $10k to $20m. We'll provide tailored offers upon reviewing your application, but here's a quick estimate.
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