1. Speak with our Wholesale team
Our financing experts will guide you through the process and help structure a funding solution for your specific needs.
2 MINWholesale
Seize retail growth opportunities.
We provide ongoing access to
capital, so you can fund production
without putting a strain on cashflow.
Trusted by 4,000+ sellers worldwide
Capital to help land your
products on more shelves.
Pre-PO financing
We bridge the cashflow gap from production through to retailer payment. Our funding isn't tied to specific orders - we send cash directly to your bank to use as you see fit. We can replace your invoice financing provider or work alongside them to provide complete coverage.
Higher funding limits than ABLs
Access more capital at very competitive rates. Our underwriting process focuses on your performance, not your asset base, giving us the confidence to offer higher limits than traditional options can.
A long-term growth partner
Get ongoing access to capital, so you can scale production without putting pressure on cashflow. Having financed thousands of brands, our team can provide insights and support beyond just capital.
Want to learn more?
Speak to our financing experts
Transparent, flexible terms
Pay back the financing amount, plus a single fixed fee, in set weekly or bi-weekly installments. There are no hidden payments beyond that. Choose what works best for your cashflow.
Limited risk
We don't secure against your inventory like an asset-based lender (ABL) would. We don’t require a personal guarantee like a bank would. We don’t take an ownership stake like equity financing does.
A hassle-free process
We understand your need to act quickly once retail opportunities arise. Our underwriting process is quick and comprehensive, eliminating lengthy paperwork and drawn-out reviews.
Don’t just take our word for it.
We’ve funded 4,000+ brands.
Rated 4.8/5 based on 300+ reviews.
Showing our 5 star reviews at Trustpilot.
Perfect for busy startups
Wayflyer is easy to work with, transparent in their procedures, quick with contract deployment and fund transfers, and seamless with their payback process. Apply, get the funds, and forget about the rest. The perfect solution for a small business.
Funds in under a week
Wayflyer is by far the most easy to use and straight forward lender we've used. Like we're talking funding in less than a week. Also shout out to our account manager Harriet for just being so on the ball and responding to emails extremely quickly. Couldn't be happier with this service.
easy and competive pricing
Easy process and beat shopify rates
Closed another deal with Wayflyer with help of Harriet
Have been working with Harriet on our latest round of capital & closed the deal today. She was very helpful along the way, kept our goals in mind, & didn't get frustrated with too much back and forth haha I'm a repeat client of Wayflyer & plan on sticking around for a while!
Our company loves Wayflyer!
Our company loves Wayflyer! We have been working with them since 2023 and every step/ process has gone smoothly. The team is very responsive, the terms are fair and this relationship is helping us grow our company! We look forward to continuing our relationship with Wayflyer!
Highly Recommended!
We're using Wayflyer's wholesale product and the service has been incredible. The team is responsive, the deposits are quick, the terms are fair, and it was a pain-free process. Great option for growing brands and businesses and a company we'll continue to use in the future. Highly recommend!
Great inventory financing partner
It has been a pleasure collaborating with Wayflyer as they offer a great service for inventory financing. Special thanks for Emma who has been super helpful!
Cracking team + product.
The team have been incredibly professional and responsive throughout the process. Combine that with an intuitive and easy to understand product and you've got a winning proposition.
I'm happy to be working with Wayflyer…
I'm happy to be working with Wayflyer (Peter Paul). Wayflyer is easy to work with and offers decent financing rates.
Our Finance Partner for Life!
Kane and the entire team at Wayflyer have been great to work with. We just took on our second disbursement (1.5x the original one), with favorable terms, and are excited to deploy that to scale our inventory to meet demand. We look forward to working with them for many deployments to come!
Great service and rates!
They offer very fair rates! Peter Paul is very kind and helpful. I have been approached (as everyone can imagine) by dozens of finance companies, but Wayflyer always has the best rates and best service. Thank you for helping my business to grow!
Amazing service - Paddy is a star
Amazing service! Have to give a massive shut out to Paddy! Made it an incredibly seamless and pleasant one, which isn't always the case. Super glad to have been connected and excited to get started with Wayflyer. But Paddy 😮💨 - he's the man, made everything very easy. Hopefully Wayflyer is as friendly as him! Drew
Apply in minutes.
Access capital in hours.
1. Speak with our Wholesale team
Our financing experts will guide you through the process and help structure a funding solution for your specific needs.
2 MIN2. Securely share your financials for review
Our underwriting team will assess your historical financials and forward-looking projections, then send you tailored offers to choose from.
10 MINS3. Select an offer
Choose a financing offer that works best for your business. Once approved, we can send the funds to your bank in as little as 24 hours.
24 HOURSAre you eligible for financing?
$250,000+ annual sales
6+ months in business
Sell in a brick-and-mortar store
Operate in a supported country
