Wholesale

    Seize retail growth opportunities.

    We provide ongoing access to
    capital, so you can fund production
    without putting a strain on cashflow.

    Get started
    Women packaging prduct

    Trusted by 4,000+ sellers worldwide

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    Capital to help land your
    products on more shelves.

    Pre-PO financing

    We bridge the cashflow gap from production through to retailer payment. Our funding isn't tied to specific orders - we send cash directly to your bank to use as you see fit. We can replace your invoice financing provider or work alongside them to provide complete coverage.

    Higher funding limits than ABLs

    Access more capital at very competitive rates. Our underwriting process focuses on your performance, not your asset base, giving us the confidence to offer higher limits than traditional options can.

    A long-term growth partner

    Get ongoing access to capital, so you can scale production without putting pressure on cashflow. Having financed thousands of brands, our team can provide insights and support beyond just capital.

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    Want to learn more?

    Speak to our financing experts

    Transparent, flexible terms

    Pay back the financing amount, plus a single fixed fee, in set weekly installments. There are no hidden payments beyond that. Choose what works best for your cashflow.

    Limited risk

    We don't secure against your inventory like an asset-based lender (ABL) would. We don’t require a personal guarantee like a bank would. We don’t take an ownership stake like equity financing does.

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    A hassle-free process

    We understand your need to act quickly once retail opportunities arise. Our underwriting process is quick and comprehensive, eliminating lengthy paperwork and drawn-out reviews.

    Don’t just take our word for it.
    We’ve funded 5,000+ brands.

    Rated 4.8/5 based on 400+ reviews.

    Showing our 5 star reviews at Trustpilot.

    Five star rating

    Zuverlässiger Partner

    Schnelle Abwicklung, faire Konditionen und ein sehr hilfsbereiter Support. Die flexible Rückzahlung passt perfekt zu unserem Business. Klare Empfehlung!

    Author avatar
    Jan Eric Hesse17 Dec
    Five star rating

    Great customer service

    Great customer service. Funding in our industry is hard to come by, so we were pleased to receive such a large option for funding, when we decided to take much less than offered, Paddy at WayFlyer and his team didn't bat an eye. They have been incredible to work with. Low fees, very communicative, on top of things, crystal clear messaging, no deception. Interested in funding, work with WayFlyer.

    Author avatar
    Aaron Klein08 Dec
    Five star rating

    Working with the Wayflyer.com Sales…

    Working with the Wayflyer.com Sales Manager named Cian O'Neil has been an extremely enjoyable process. Knowledgeable, Fast, and Courteous. I highly recommend them!

    Author avatar
    Aurelio Barreto05 Dec
    Five star rating

    Great service and fast turnaround

    Great service and fast turnaround, perfect for our growing business!

    Author avatar
    Daryl Johnson28 Nov
    Five star rating

    Super Fast + Great communication!

    I'm on my second loan with Wayflyer and have had two really great experiences. Awesome communication and funds come in super quick. Everything is simple and straightforward. Grateful for their help right before the big holiday rush! Will continue working with them for more loans to come!

    Author avatar
    Matt Fracek26 Nov
    Five star rating

    Son muy efectivos y eficientes y son de…

    Son muy efectivos y eficientes y son de confianza ,hos recomendamos y contacten con ellos

    Author avatar
    Tereza Cipra Horna26 Nov
    Five star rating

    The service that Daniel and Jordan…

    The service that Daniel and Jordan provided from Wayflyer was exceptional! They spent the time to develop a personal relationship, understand my business and the needs of my business and then provide a fair and appropriate financing solution. They were patient with me as we had a few technical glitches with the app due to some updated security features on my phone, but we work through those and we got the deal done. I was very impressed with the service and the rate provided.

    Author avatar
    Adam Schell20 Nov
    Five star rating

    this has been a very great company to…

    this has been a very great company to work with from the start the explain every question and walk you through every step. also thank you for peter paul for always assisting and being 1 email away to having all my questions answered

    Author avatar
    What not31 Oct
    Five star rating

    Let me shout out how amazing Harriet…

    Let me shout out how amazing Harriet Mannion has been! 2 years of meeting our needs and helping us scale to levels we never could have achieved without an efficient borrowing partner.

    Author avatar
    Austin Baiseri24 Oct
    Five star rating

    Alyssa Dotterer was great to work with!

    Alyssa Dotterer was great to work with! She is very responsive and was quick to answer any questions or concerns that I had. I really appreciate how their finance team was open to feedback and was able to structure an offer that made sense for our current company position. I would definitely recommend Wayflyer to a friend!

    Author avatar
    Fabian Araujo21 Oct
    Five star rating

    An Incredible Team to Work With!

    Working with the Wayflyer team has been an absolute pleasure. They're professional, responsive, and genuinely invested in our growth. More than just a funding partner, they feel like a true extension of our team. Thanks to their support, we’ve been able to scale faster and with confidence. Huge thanks to the entire Wayflyer team – you're amazing!

    Author avatar
    Ceylan Erdoğan08 Oct
    Five star rating

    Wayflyer and specifically Peter Paul is…

    Wayflyer and specifically Peter Paul is fabulous to work with and helped us get the funding we needed quickly. We've used them several times over the years for short-term loans that helped us purchase inventory as we head into a busy season.

    Author avatar
    Carrie Allen29 Sept

    Apply in minutes.
    Access capital in hours.

    1. Speak with our Wholesale team

    Our financing experts will guide you through the process and help structure a funding solution for your specific needs.
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    2. Securely share your financials for review

    Our underwriting team will assess your historical financials and forward-looking projections, then send you tailored offers to choose from.
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    3. Select an offer

    Choose a financing offer that works best for your business. Once approved, we can send the funds to your bank in as little as 24 hours.
    Clock Icon24 HOURS

    Are you eligible for financing?

    $250,000+ annual sales

    6+ months in business

    6 months

    Sell in a brick-and-mortar store

    Operate in a supported country

    UK, Spain, USA, Belgium, Ireland, Germany, Canada, Australia, Sweden, Netherlands