Unlock your brand's full potential.

Access working capital that's purpose-built for consumer brands like yours, backed by world-leading financial institutions.

4.8 stars 300+ reviews | GDPR and SOC II Compliant

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Trusted by 4,000+ brands worldwide

  • true classic
  • cuts
  • geologie
  • dockandbay
  • freshcleanthreads
  • spongelle
  • wild
  • ghostgolf
  • currentbody

Access the growth capital you need, fast.

Hassle-free

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Get capital in as little as 24 hours, so you can capitalize on growth opportunities.

Limited risk

We don't secure against your inventory, require you to sign a personal guarantee or take any ownership stake in your business.

No spend restrictions

We send cash directly to your bank account – use it however you see fit.

We use data to fund your true potential.

Our technology assesses your growth potential in minutes. It has already analyzed 20,000+ brands, and counting.

$4bn+ deployed to brands worldwide

Suds to success

Spongellé soaked up omnichannel growth

Basement to boutiques

Little Words Project’s rise

Style and substance

True Classic's astounding growth with Wayflyer

Out of the rough

Ghost Golf’s inventory mastery

Top-shelf growth

Kekoa foods expansion to 800 stores

Off the leash

Petshop.co.uk unlocked operational excellence with Wayflyer

Are you eligible for financing?

$10,000+ monthly sales

6 months+ in business

6 in blue card

Sell physical products

Operate in a supported country

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Get a funding estimate in seconds

We offer flexible financing from $10k to $20m. We'll provide tailored offers upon reviewing your application, but here's a quick estimate.

Apply now

Calculator

Your monthly revenue

$ 100,000

Your funding estimate

$150,000 - $300,000
*Typical offer range 1.5-3x monthly revenue, subject to underwriting.

Apply in minutes.
Access capital in hours.

1. Tell us about your business

Once you've created an account, take a moment to share some details about your company.
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2. Securely connect your platforms

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We analyze your performance data to give you tailored financing offers. Don’t worry, it’s read-only access.
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3. Select an offer

Choose a financing offer that works best for your business. Once approved, we can send the funds to your bank in as little as 24 hours.
Clock Icon24 HOURS

One transparent fee.
No hidden costs.

Remit your funding amount, plus our fixed fee
(typically 5-10% of the advance), over a timeframe
that aligns with your business cycles.

Learn more

Don’t just take our word for it.
We’ve funded 4,000+ brands.

Rated 4.8/5 based on 300+ reviews.

Showing our 5 star reviews at Trustpilot.

Five star rating

Wayflyer knows small business

The team at Wayflyer was a pleasure to work with and really seems to understand the business owners perspective. Their repayment plans work painlessly for us and their rates are also very competitive. The best Ive seen.

Author avatar
Todd14 Feb
Five star rating

Couldn't recommend Wayflyer enough

Couldn't recommend Wayflyer enough! Dara has been super quick to response with any enquiries we had. We were able to get the funding we needed easily and on great terms. This has been massive for us helping scale our eccommerce brand.

Author avatar
Jake Ellis12 Feb
Five star rating

Highly recommend using Wayflyer

Highly recommend using Wayflyer. Everyone whom I've worked with in Wayflyer has gone above and beyond. They are very quick, and reply to emails right away. It has been over a year since I've become a client, and I am extremely satisfied.

Author avatar
Remi Fuchs08 Feb
Five star rating

This is now my second round of funding…

This is now my second round of funding for my menswear brand Weston Jon Boucher and I have to say it's been nothing but a positive experience to work with Wayflyer. Their reps, communication, integrated app with Shopify, and approval and funding process is incredibly streamlined. I weighed a few other lenders that are competitors and I'm happy to say that I feel that I not only got the most competitive rate, but the customer service and ease of overall lift on my end was amazingly straightforward. They also were flexible on negotiations with my accountants and advisors suggestions for what actually was best for my business at this particular season of scaling. Shopify Capital is also very streamlined, but more expensive, aggressive on payback and impersonal in comparison. Highly recommend Wayflyer!

Author avatar
Weston Jon Boucher05 Feb
Five star rating

Easy to work with and good prices

Easy to work with and good prices. Reasonable in lending.

Author avatar
Olivia Go04 Feb
Five star rating

Great Service

Kane is responsive and quick. He answers any and all questions in a timely manner, and we've been very happy with Wayflyer as a whole since we began working with them back in November.

Author avatar
Alex Garyn03 Feb
Five star rating

Quick and Friendly Approach!

Quick and Friendly Approach to Small Business with a real person to chat with! Love working with Clodagh and Wayflyer!

Author avatar
Andrew Hibbs30 Jan
Five star rating

Great funding partner and experience.

Amazing first experience with Wayflyer for one of my DTC brands! Their team, service, and the technology behind their platform are top-notch. I highly recommend them to any business owner looking for a funding partner to scale growth rapidly.

Author avatar
Antoine Lessard23 Jan
Five star rating

Wayflyer has been a game-changer for…

Wayflyer has been a game-changer for our e-commerce business. Their purpose-built financing solutions are tailored to the needs of growing consumer brands like ours, providing the capital we needed to scale quickly and efficiently. The process was seamless from start to finish, with transparent terms and excellent customer support throughout. Wayflyer truly understands the challenges faced by e-commerce businesses and offers a flexible approach that empowers growth without unnecessary stress. If you're looking for a reliable funding partner to take your brand to the next level, I highly recommend Wayflyer!

Author avatar
Kay Wen21 Jan
Five star rating

Wayflyer has been a game-changer

Wayflyer has been a game-changer for our business! Their line of credit has been incredibly helpful, and their customer service is truly unmatched. Every interaction feels personal, and their team goes above and beyond to meet our needs. They genuinely care about their clients’ success, making them an invaluable partner for our growth.

Author avatar
Michelle Pusateri21 Jan
Five star rating

Outstanding Partner for Growth

Working with Paddy and the entire team at Wayflyer was an exceptional experience. They were professional, efficient, and truly supportive throughout the process. We were able to finalize a deal very quickly, and their expertise made the entire journey seamless. Highly recommend!!

Author avatar
Dan Gelshteyn17 Jan
Five star rating

Wayflyer has been a game-changer

Wayflyer has been a game-changer for our business. Their team is incredibly supportive, taking the time to understand our unique needs and providing a seamless funding experience. The flexible repayment structure has allowed us to manage cash flow effectively while scaling operations. Highly recommend Wayflyer to any business looking for a reliable partner in growth!

Author avatar
Jesse James Joeckel10 Jan

Use our capital to grow across multiple channels

Want to learn more?

Speak to our financing experts