Ben Yahalom
CEO, True Classic
“Banks look at your history and want to see proven results whereas Wayflyer can underwrite some of your future growth and revenue in order to finance your operations.”
€6b deployed to 7k+ businesses worldwide
- Up to €20m in funding
- Receive funds in as little as 24hrs
- No collateral, zero equity taken
4.6 Stars from 500+ Reviews4.6 Stars from 500+ Reviews · Applying won't affect your credit score
Helping 7,000+ SMBs and DTC brands scale without giving up equity
Adriana Carrig
CEO, Little Words Project
“It's what made Wayflyer such a hero because they just have such a profound understanding of the DTC landscape and they really took the time to understand our business and our business's needs so they just knew it wasn't a risk and were happy to support us.”
Clark Bigler
CFO, Pillow Cube
“We spoke to several funding providers. In the end, choosing Wayflyer was a no-brainer, they had much better rates than everyone else and were flexible in how they structured the repayments for us. The process was super quick and easy.”
A faster, fairer way to fund your next move
Banks judge you on credit history. Investors want a piece of your business. We do neither. Connect your sales data, get a tailored offer in hours, and pay one flat fee.
Common questions
Wayflyer
Banks
Equity Financing
How fast will you get funded?
As soon as 24 hours
60-120 days
6-12+ months
What do they approve you on?
Business performance data
Credit + collateral
Pitch + data
Will you need a personal guarantee?
Not required
Usually
No, just shares
One clear flat fee, agreed upfront?
One flat-fee
Interest + fees
Cut of profits + sale
Can you spend it however you want?
Yes
Often restricted
Investors get a vote
Early repayment penalties?
None
Often
N/A
Eric Binder
COO, Spongellé
“What attracted us to Wayflyer was the ease of use, the efficiency of the partnership and the speed at which we received funding... working with Wayflyer kind of gives us the peace of mind to know that we can take on these new challenges.”
€800k
Annual growth rate
“Wayflyer was really able to help bridge that financial gap from initial pouch creation to being on the shelf and receiving the money so that we could keep things going... everyone was super personable, they really wanted to make sure that our brand succeeded.”
How to apply for funding with Wayflyer
Start your application01.
Tell us about your business.Once you've created an account, take a moment to share some details about your business.
02.
Securely connect your platforms.We analyse your performance using read-only data, then send you tailored financing offers.
03.
Select an offer.Once approved, we can send the funds to your bank in as little as 24 hours.
You're eligible for funding if your business:
Has 12+ months
of trading
Date
14/3/2025
–5/7/2026
Presets
Month to date
Last month
Quarter to date
September 2025
MonTueWedThuFriSatSun
···1234
Is based in the
US, UK or Australia
United States
United Kingdom
Australia
Makes more than €10,000 a month
Monthly Revenue
L30D€12,480.05
↑Above €10k
Operates in a supported industry
Gambling
Ecommerce
Retail & wholesale
Healthcare
Healthcare
Service businesses
Software & Saas
Gambling
Hit your growth goals like these businesses
Ben YahalomPresident, True Classic
"Wayflyer has been that very flexible financing partner that's really enabled us to avoid the need to go and raise capital."
10XYoY Sales Growth
"Banks look at your history and want to see proven results whereas Wayflyer can underwrite some of your future growth and revenue in order to finance your operations."
Frequently asked questions
You need at least 12 months of trading history, $10K+ in monthly revenue, and operations in the US, UK, or Australia in a supported industry (ecommerce, retail, healthcare, SaaS and more).
Wayflyer funds anywhere from $5,000 up to $20 million. The exact amount we can offer you depends on your sales data and what we believe you can comfortably repay.
One transparent flat fee, agreed upfront — no compounding interest, no late fees, no hidden charges. Your repayment total is fixed from day one.
Anything that helps your business grow — inventory, marketing, payroll, equipment, expansion. There are no spend restrictions.
If you're on our Cash Advance product, repayments flex with your sales, so slower months mean smaller payments. We work with you on a plan if needed.
No. Wayflyer funding is unsecured: no collateral, no equity given up, and no personal guarantees from founders.
No. Reviewing your offer with Wayflyer does not impact your personal credit score in any way.
Most customers receive their funds in as little as 24 hours after accepting an offer.
Repayments are managed through your Wayflyer dashboard — set them to bi-weekly or monthly, whichever works best for your cashflow.
Yes. You can pay off early at any time directly from your dashboard, with no early repayment penalties.
Yes. Most customers come back for additional rounds. Once you're a Wayflyer customer, accessing more capital is fast and easy.
Absolutely — many of our customers run several rounds in parallel across different products like Cash Advance and Rolling Financing.
Yes. Every Wayflyer customer gets a dedicated account manager and access to our support team, in addition to the in-app help center.
Wayflyer is backed by top-tier institutional partners including J.P. Morgan, with billions of dollars available to deploy to growing brands.
Get Funded 24 Hours After Accepting
Your next growth move is waiting.
Tell us a bit about your business and we'll show you how much you can borrow and on what terms. It's free, it won't touch your credit score, and you're under no obligation to take it.